Grow Your Atlassian Add-on with Ampin.app’s Market Insights

Atlassian Marketplace Analysis Leads to Success

To thrive in the Atlassian Marketplace as a Jira/Confluence add-on vendor, it’s essential to understand the market landscape, customer behavior, and pricing trends to drive revenue and growth for an add-on.

Many vendors struggle with questions like:

• How should I price my app to stay competitive?

• How are similar apps performing in terms of installs, trends, and user adoption?

• Where are customers most active, and which add-ons are gaining traction?

To help answer these questions, we introduce Ampin.app — a free web-based analytics platform for the Atlassian Marketplace. Ampin.app provides data-driven insights to help you benchmark your app, analyze pricing trends, and track competitors.

How Ampin.app Gives You an Edge

Benchmark App Against Similar Products

The Addons Tab allows you to track key performance metrics of your add-on in comparison to other products, such as revenue estimates, installs, and user reviews. By comparing your app’s performance with your competitors’, you can identify areas for improvement and adjust your approach.

2. Monitor App Pricing Trends

The Cost Tab provides a detailed pricing analysis across the marketplace. You can view monthly and annual subscription fees for any add-on, adjusting parameters like hosting type, pricing tiers, and user numbers. This helps you position your app competitively without underpricing or overpricing.

3. Identify High-Growth Opportunities

The Trends Tab highlights install patterns over time, allowing you to spot emerging trends and high-growth opportunities. For example, if workflow management or time-tracking apps are gaining traction, you can refine or expand those features in your own add-on to stay ahead.

How Vendors Can Leverage Ampin.app

Launching a New App? Find Market Gaps

• Before launching a new add-on, it’s important to analyze the market for gaps. Ampin.app helps you research which types of add-ons are in demand and provides estimated revenue insights from competing apps.

Optimizing an Existing App? Track Installs, Reviews, and Trends

• If your add-on is already live, Ampin.app allows you to track the performance of your app closely. By examining install data, user reviews, and trends, you can pinpoint what’s working and what’s not.

Expanding Into New Atlassian Products? Identify Cross-Selling Opportunities

• You can research which types of add-ons are in demand and provides estimated revenue insights from competing apps. The Vendors tab Vendors Tab lets you analyze how vendors are performing across different products, providing insights into which products are most receptive to new add-ons.

What’s New in Ampin.app?

We’ve introduced exciting updates since our last article !

• The Events Tab – With newly added Event tab, now you can stay on top of relevant events in the Atlassian ecosystem, helping you keep track of upcoming conferences, webinars, or other industry events.

• The Trends Tab – Trends Tab has been improved to display both add-on trends and vendor trends, allowing you to track performance across both perspectives. Additionally, there’s a paid/free add-on filter.

Ampin.app provides data-driven insights to help you optimize pricing, track performance, and uncover growth opportunities. Start analyzing your app for free today!